Thursday, March 22, 2012

Powering The People 2.0 and the Green Button


With a theme of "Powering the People 2.0", the Edison Electric Institute (EEI) kicked off its second annual conference to discuss new energy innovations. While innovation is a topic that is oft debated in Washington, something that PG&E Chairman Anthony Early focused on in his opening remarks caught my attention -- the utility "Green Button".

If you haven't heard about the green button yet, you will. More utilities are buying into this Obama Administration program to provide customers with standardized usage data that can they can interact with to save energy.

Greentech wrote an article today talking about new utility partners who just signed up with the program. http://gigaom.com/cleantech/utilities-embrace-green-button-energy-data-project/

Even though there have often been attempts to get customers interested in their usage data, most surveys show that consumers really don't want to bother with it. Maybe the green button will help persuade customers to focus on the data.

- Posted using BlogPress from my iPad

Location:Pennsylvania Ave NW,Washington,United States

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