Friday, June 10, 2011

Fore!

We’re excited to have once again had the opportunity to work with the great team at the IEEE Components, Packaging and Manufacturing Technology (CPMT) Society on the Electronic Components and Technology Conference (ECTC). This year’s 61st annual conference was held May 31 through June 3 at the Walt Disney World Swan and Dolphin Resort in sunny (and already hot!) Orlando, Florida.
While we provide general marketing communications support for the conference, including promoting registration and calls for papers, another one of our major roles is to develop the branded CPMT luncheon. This luncheon, a special event in the ECTC conference program, is an opportunity for the Society to take a moment to honor the outstanding engineers and scientists who continue the profession’s progress into the future.

As part of our work with the luncheon, we develop a theme to make the luncheon memorable for the nearly 900 international attendees. This theme carries through the award recipients’ souvenir posters to the tchotchkes for luncheon attendees. Given that we were in Florida, the theme for this year’s luncheon was “The Majors.” Attendees had the opportunity to show off their golf knowledge with the branded CPMT presentation featuring golf trivia and facts – and good luck trying to find a CPMT golf ball by the time the luncheon was over! (Apparently we had some avid golfers in the room!)

One of our favorite parts about this conference is having the opportunity to talk with CPMT members and staff, especially those we’ve been working with frequently in the months and weeks leading up to the conference.

Here’s to another successful conference and CPMT luncheon – and watch out for those CPMT golf balls out on the links!

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